Foundations of Business (MindTap Course List) - 6th Edition - by William M. Pride, Robert J. Hughes, Jack R. Kapoor - ISBN 9781337386920
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Foundations of Business (MindTap Course...
6th Edition
William M. Pride, Robert J. Hughes, Jack R. Kapoor
Publisher: Cengage Learning
ISBN: 9781337386920

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Chapter 2.3C - Opportunity As A Factor Affecting EthicsChapter 2.4D - Social ResponsibilityChapter 2.5C - The Pros And Cons Of Social ResponsibilityChapter 2.6B - Public HealthChapter 2.7C - Programs To Reduce Sexual Harassment And Abusive BehaviorChapter 2.8C - Business Response To Environmental ConcernsChapter 2.9D - The Social AuditChapter 3 - Global BusinessChapter 3.1B - Exporting And ImportingChapter 3.2H - Multinational FirmsChapter 3.3C - Reasons Against Trade RestrictionsChapter 3.4A - The Economic Outlook For TradeChapter 3.5B - International Economic Organizations Working To Foster TradeChapter 3.6 - Sources Of Export AssistanceChapter 3.7D - The Challenges AheadChapter 4 - Choosing A Form Of Business OwnershipChapter 4.1B - Disadvantages Of Sole ProprietorshipsChapter 4.2B - The Partnership AgreementChapter 4.3C - Beyond The PartnershipChapter 4.4B - Forming A CorporationChapter 4.5B - Disadvantages Of CorporationsChapter 4.6C - Not-for-Profit CorporationsChapter 4.7B - SyndicatesChapter 4.8C - Merger And Acquisition Trends For The FutureChapter 5 - Small BUSINESS, ENTREPRENEURSHIP, And FranchisesChapter 5.1B - Industries That Attract Small BusinessesChapter 5.2G - Why Some Entrepreneurs And Small Businesses FailChapter 5.3D - Filling Needs Of Society And Other BusinessesChapter 5.4C - The Importance Of A Business PlanChapter 5.5C - Sba Financial AssistanceChapter 5.6B - Types Of FranchisingChapter 5.7D - Global Perspectives In Small BusinessChapter 6 - Understanding The Management ProcessChapter 6.1 - What Is Management?Chapter 6.2D - Controlling Ongoing ActivitiesChapter 6.3B - Areas Of Management SpecializationChapter 6.4E - Communication SkillsChapter 6.5A - Formal And Informal LeadershipChapter 6.6D - Implementing And Evaluating The SolutionChapter 6.7 - Managing Total QualityChapter 7 - Creating A Flexible OraganizationChapter 7.1 - What Is An Organization?Chapter 7.2B - Alternatives To Job SpecializationChapter 7.3D - By CustomerChapter 7.4B - Decentralization Of AuthorityChapter 7.5B - Organizational HeightChapter 7.6D - The Network StructureChapter 7.7 - Corporate CultureChapter 7.8 - Committees And Task ForcesChapter 7.9 - The Informal Organization And The GrapevineChapter 8 - Producing Quality Goods And ServicesChapter 8.1A - How American Manufacturers Compete In The Global MarketplaceChapter 8.3 - The Conversion ProcessChapter 8.3B - Evaluating The Quality Of A Firm’s ServicesChapter 8.4B - Where Do New Products And Services Come From?Chapter 8.5C - Product Extension And RefinementChapter 8.6E - Production Planning: A SummaryChapter 8.7C - The Impact Of Automation, Robotics, And Computers On ProductivityChapter 9 - Attracting And Retaining The Best EmployeesChapter 9.1A - Hrm ActivitiesChapter 9.2C - Matching Supply With DemandChapter 9.3 - Cultural Diversity In Human ResourcesChapter 9.4 - Job AnalysisChapter 9.5C - OrientationChapter 9.6D - Employee BenefitsChapter 9.7C - Evaluation Of Training And DevelopmentChapter 9.8B - Performance FeedbackChapter 9.9I - Americans With Disabilities ActChapter 10 - Motivating And Satisfying Employees And TeamsChapter 10.1 - What Is Motivation?Chapter 10.2G - Reinforcement TheoryChapter 10.3C - Goal-Setting TheoryChapter 10.4H - Employee OwnershipChapter 10.5G - Benefits And Limitations Of TeamsChapter 11 - Building Customer Relationships Through Effective MarketingChapter 11.1 - Managing Customer RelationshipsChapter 11.2 - Utility: The Value Added By MarketingChapter 11.3A - Evolution Of The Marketing ConceptChapter 11.4 - Markets And Their ClassificationChapter 11.5B - Creating A Marketing MixChapter 11.6 - Marketing Strategy And The Marketing EnvironmentChapter 11.7 - Developing A Marketing PlanChapter 11.8 - Market Measurement And Sales ForecastingChapter 11.9C - Using Technology To Gather And Analyze Marketing InformationChapter 11.10A - Consumer Buying BehaviorChapter 12 - Creating And Pricing Products That Satisfy CustomersChapter 12.1B - Business Product ClassificationsChapter 12.2B - Using The Product Life-CycleChapter 12.3 - Product Line And Product MixChapter 12.4D - Why Do Products Fail?Chapter 12.5H - LabelingChapter 12.6C - Buyers’ Perceptions Of PriceChapter 12.7D - Market-Share GoalsChapter 12.8C - Competition-Based PricingChapter 12.9E - Promotional PricingChapter 12.10C - DiscountingChapter 13 - Distributing And Promoting ProductsChapter 13.1A - Commonly Used Distribution ChannelsChapter 13.2 - Partnering Through Supply-Chain ManagementChapter 13.3B - Types Of WholesalersChapter 13.4C - Types Of Shopping CentersChapter 13.5E - TransportationChapter 13.6 - What Is Integrated Marketing Communications?Chapter 13.7 - The Promotion Mix: An OverviewChapter 13.8D - Social And Legal Considerations In AdvertisingChapter 13.9C - Major Sales Management TasksChapter 13.10C - Selection Of Sales Promotion MethodsChapter 13.11B - Uses Of Public RelationsChapter 14 - Exploring Social Media And E-BUSINESSChapter 14.1B - Why Businesses Use Social MediaChapter 14.2D - Social GamesChapter 14.3G - Recruiting EmployeesChapter 14.4C - The Cost Of Maintaining A Social Media PlanChapter 14.5C - Creating e-Business ProfitChapter 14.6B - Business-to-Consumer (b2c) ModelChapter 14.7C - Future Challenges For Computer Technology, Social Media, And e-BusinessChapter 15 - Using Management And Accounting InformationChapter 15.1D - Knowledge ManagementChapter 15.2B - Costs And Limits Of The SystemChapter 15.3E - Costs And Limits Of The SystemChapter 15.4D - Careers In AccountingChapter 15.5D - Liabilities And Owners’ EquityChapter 15.6C - Operating ExpensesChapter 15.7 - The Statement Of Cash FlowsChapter 15.8B - Financial RatiosChapter 16 - Mastering Financial ManagementChapter 16.1B - Careers In FinanceChapter 16.2C - The Risk–Return RatioChapter 16.3B - Developing The Financial PlanChapter 16.4D - International Banking ServicesChapter 16.5C - Factoring Accounts ReceivableChapter 16.6C - Venture Capital, Angel Investors, And Private PlacementsChapter 16.7C - Cost Comparisons

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EBK FOUNDATIONS OF BUSINESS
4 Edition
ISBN: 9781305892859
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9 Edition
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